Legislation targets tourism fee transparency

February 25, 2026 Media inquiries

Proposed legislation takes steps to protect consumers from hidden and misleading fees while ensuring visitors pay their fair share to help grow Alberta’s economy.

Alberta’s government is proposing legislation to introduce the new Traveller Protection and Destination Development Act and amend the Consumer Protection Act to prevent tourism businesses from charging hidden or misleading fees while ensuring that visitors continue to pay their fair share to help maintain Alberta’s reputation as a premier travel destination. The proposed legislation will require full price transparency at booking and create clear rules for the voluntary collection and reinvestment of destination marketing fees.

“Alberta’s tourism industry is a powerful driver of jobs, investment and economic growth. This legislation makes sure people who are paying these fees know where their dollars are going, creating the transparency and accountability that both businesses and their customers need. By introducing this legislation, our government is ensuring that Alberta continues to be the best place to stay and play.”

Andrew Boitchenko, Minister of Tourism and Sport